A Design Company

Flying to the Moon

This Mid-Autumn Flying to the Moon aims to take users back to the traditional Mid-Autumn Festival customs. Therefore, the packaging adopts the traditional Chinese palace lantern and a light module is added to its bottom. The circular illustration, coming from traditional mythologies, like the Jade Hare, the palace of the moon, and Apsaras in Dunhuang Murals, exudes a strong sense of ceremony.

Guizhou Moutai Maoyuan Jiu

Wuliang Image

Loch Lomond

The logo design consists of a deer, a goddess, and ripples in negative space form. The graceful and imaginative profile of the goddess of Loch Lomond hides within the negative shape on the back of the deer; from the deer antlers to the ripples, it resembles the waving surface of Loch Lomond. The sun radiates from the center, concisely exuding light rays. Mysterious and full of romantic imagination, a young and passionate deer flying towards the sun with courage, embodying both static and dynamic beauty, embellished as the finishing touch in the design.

Fenjiu National Gifts

Their design inspired by one of China's four most iconic inventions, movable type printing as a design element, it draws on the Chinese philosopher Confucius' philosophy in which it's a pleasure to have friends from afar more than 2,500 years ago. To assure the effect, well-chosen frosted acrylic, matte glass and PE are used to packed different products. The details are exquisite as well.

Jiugui Cave Storage

They chose to keep the original shape of the bottle, whose neck is rounded with rope, yet material is changed from porcelain to glass. Drawn in ancient Chinese way, a mountain is carved on the bottom to elaborate visually the concept of cave storage. Chinese Miao Minority has been storing alcohol in that way for a long time. With two emphases highlighted, the bottle is left clean and transparent, with the number 6 embedded.