A Design Company

A Design Company

A Design Company featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Nutro Ultra Packaging Rebrand

Inspired by the high-end farm-to-table ‘foodie’ world, clarkmcdowall's distinctive design echoes the visual and verbal language of premium restaurants and clean eating cookbooks. Ultra broke with traditional pet food navigation systems by using the ingredients as a piece of beautiful expression. The packaging substrate with matte and gloss printed accents provides the finishing touch marking Nutro Ultra as an outstanding product of quality.

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Brisk x Marvel Studios: Wakanda Forever

To celebrate the premiere of Marvel Studios’ Black Panther, PepsiCo launched a limited edition package that combines ultra-premium technologies with a unique and memorable product design. The team wanted to create something truly new, memorable and authentically relevant to our brand purpose while celebrating the blockbuster film. A magnetic carton with fully printed, HiLight Smart LED lights illuminates when activated to reveal Wakandan script. Mimicking the Black Panther character, the aluminum can features a tactile varnish that emphasizes graphic elements and includes a 3D printed mask.

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New Hope Seed

The idea of this brand gift box’s shape is from the shape of Fineherbs’s company logo, which is the complex of "flower bud and leaf-shaped complex". The brand gift box is made of recycled pulp mixed with lavender seeds and is lightly scented with lavender. The bottom of gift box is embedded with Zinnia seeds. After the gift box is already used, it can be moved into the soil and watered it. Therefore, Zinnia seeds will continue to grow up, meanwhile, meaning the new life and new hope.

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Spring Aqua Premium

Spring Aqua Premium is a combination of award-winning Finnish spring water and timeless, Scandinavian package design. The cone-shaped water bottle is an eye-cather which brings a touch of luxury to celebrations as well as everyday life. The bottle shape together with small finishing touches such as the diamond-patterned label and champagne-inspired opening technique give the package its character. The bottle is made of fully recyclable pet plastic. It is functional for the consumer to open and drink from, efficient to produce and durable to ship all over the world.

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Kirin Natural Mineral Water

This is a bottled water product sold only on an e-commerce site.Thirty bottles which have 6 different types of design are assorted in a box. We made the water itself the protagonist of the design. One side of the bottle has the small product title only,so that the patterns of the back are seen through the “refraction of water”. The patterns look differently according to the angle.Such effect increases the presence of natural water itself and the water looks more delicious through the bottle.

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Cloudy Tea

Combined with the packaging of traditional Chinese calligraphy and painting scroll, the design involves the inspiration of scroll into the tea tube and tea bag, which has different features from other designs. The advantages of this design is that people will have a sense of ritual when they opened the package. After opening the knot, it unfolds a picture of Chinese landscape painting which is composed of the roots of a tree, leaves of tea and flower of tea. It can not be seen before opening, thus the packaging only has concise patterns which only includes teapot, words and seal.

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