The design of “5 Elemente” is the result of a project, where the client trusted the design agency with full freedom of expression. The highlight of this design is the Roman character “V”, which depicts the main idea of the product – five types of wine intertwined in a unique blend. The special paper used for the label as well as the strategic placing of all the graphic elements provoke the potential consumer to take the bottle and spin it in their hands, touch it, which certainly makes a deeper impression and renders the design more memorable.
The name of the product - Botella de Vino - was embodied on four different levels. First, it's the product itself, which is a "bottle of wine" per se. Second, it's the name of the product, which bears the same meaning. Third, it's the stylized image of a wine bottle on the label. Fourth, it's the use of writings spelling "botella de vino" that form the bottle shape. Thanks to this visual recursion, the only thing the buyer is looking at no matter how close or far they are from the product is a "wine bottle".
The Epsilon olive oil is a limited edition product from organic olive groves. The entire production process is done by hand, using traditional methods and the olive oil is bottled unfiltered. We designed this pack wanting to ensure that the sensitive components of highly nutritious product will be received by the consumer from the mill without any alteration. We use the bottle Quadrotta protected by a wrap, tied by leather and placed in a handmade wooden box, sealed with sealing wax. So consumers know that the product came directly from the mill without any intervention.
To reinforce our reputation for creativity and “outside the box” design solutions, we developed this special holiday gift for our clients. With many of our international trade customers not being allowed to receive gifts for various reasons, this was neatly circumvented by asking: “who would be upset to receive a bottle of milk?” Of course, no client would expect to receive a gift like this, even more so when it was discovered that the bottle in fact contains a fine Pinot Noir.
The concept of this new productrange is "Free from". To put it simply, we created an unusually relaxed design. Typically for tinned seafood are dark and cluttered packagings, our design is "Free from" any optical ballast. On the other hand, the range also is for allergy and food-sensitive people. So it seems almost deliberately some kind of medical. The sale started in january 2013 and is extremely successful. The feedback of the retail business is: We've been waiting a very long time for a good-looking and well thought concept. The customer will love it.
Dell’ Albero translates to ‘from the tree’ and this inspired the hand-crafted treatment of this iconic Italian lemon liqueur. By way of tradition, the base of each lemon tree is coated with white paint to deter crawling insects from reaching the fruit. A white ceramic base resembling the tree trunk forms an integral part of the design and provides a functional purpose by acting as both a stand and ‘chiller’ for the bottle when placed in the freezer prior to serving. Finished with age old hand-crafted techniques, the result is a bold re-interpretation of the traditional Italian limoncello.